Teen Chef is an educational case study designed during my time at DesignLab.
Executed
MVP for a Teen Cooking App ages 13+.
Challenges
Branding was a challenge. Honing in on different developmental stages & addressing safety concerns appropriately was also a challenge mainly because more research was needed and I had a limited timeline.
Getting constructive feedback from teens was another challenge.
Learned
If this was a real project, discovering if there really is a need for this kind of product would have been further investigated. I think as a product, a “learn to cook, as you cook” for all ages might have a wider appeal.
If I had the time, I would have conducted observational research at a cooking school, interviewed cooking instructors, in addition to budding chefs.
Creating a user journey of someone who had zero cooking knowledge and tailor the user experience for this persona would be most effective.
Ideally, the recipes would grow through crowdsourcing so the app needed to accommodate this.
Safety issues needs to be further addressed, and adding instructional how-to material can help the user grow their skills.
What's Next
Create the flows for sharing a recipe in conjunction with implementing the "learning how to cook" instructions within the recipe. This way I would know how to organize the fields when sharing a recipe.
Observe teens of all age use the app to identify friction areas.
Investigate if the addition of voice assistant will increase safety.
Use of AI when looking for alternative ingredients, searching for recipes based on ingredients on-hand or anything inquiry pertaining to the app.